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On Link Love, Link Baiting and Link Carelessness

Wednesday, September 26th, 2007

I Make You Smile
and you give back so much!
I would like to thank Kim for the “You Make Me Smile” award and give back the link love.
And this reminds me to write an entry about blog awards… with their pros and cons - particularly why you should be careful with some of them. This will […]

Secrets of Blog SEO: Conversation

Monday, September 24th, 2007

One of the saddest so-called SEO advices is “don’t pass link juice” to other sites. Many bloggers still use “rel=nofollow” in their entries to prevent their page rank from dripping away. This is one of those selfish acts many webmasters do to please Google. And the WWW revolves around Google (?!)…
What these webmasters don’t know […]

Who Are You? Or Why SEO Means Nothing If You Lack Reputation (part 1)

Wednesday, September 5th, 2007

We talk about respect, we talk about making your visitors trust you in order to trust what you sell, in order to convert. But we forget along the way the simplest principle of the human nature: people don’t just go around trusting strangers.
On the Web you are a stranger, no matter how hard you try […]

Corporate Blogging: Don’t Be an Island

Monday, August 6th, 2007

So you set up a corporate blog. You have put your shiniest suits forward and have in-house editors serving up professional content. And it’s being updated regularly, in fact it’s running smoothly. In fact, you’ve created a blogger’s dream come true.
Sit back, relax. Pat yourself on the back, even. After all, you’ve done the […]