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Fixing America: Return Policies that Make Sense

Wednesday, February 18th, 2009

If you’re thinkin’ that it’s baseball, well you’d better think again. In America, shopping is THE national sport and this past weekend, I learned a bit more about how this national sport is played.
I went to Macy’s for their President’s Day sale. Macy’s was trying to clear out their previously un-cleared out winter merchandise, and […]

A world with too much customer service?

Friday, February 13th, 2009

After living in Europe for nearly 20 years you get used to doing things on your own. You pump your own gas, you pack your own bags at the grocery store AND take them out to the car AND load them in as well. It’s different in America. You get customer service. But is there […]

Are you speaking my language?

Tuesday, November 13th, 2007

What does Google, Wikipedia and Cisco have in common? Other than being highly recognisable brands, they all have websites that speak in many tongues. In fact, these sites offer content in over 35 languages.
As the French would say, “Incroyable!!!”.
How can you determine what language strategy you should follow for your website?
For new websites, you need […]

Building Trust, Reputation and Rapport – A “How To” Perspective

Thursday, September 13th, 2007

When our clients make an inquiry for SEO services the first thing we want to know is who we are dealing with. We send them a set of questions, some completely unrelated to the service we provide at the first glance.
The questions are not always the same. If we get some of our answers by […]

Good Old Fashioned Customer Service

Tuesday, August 28th, 2007

When you go into a store with great customer service, you like to go back to it again and again.
My favorite store ever is Nordstrom’s. I remember the first time I was ever in one of their stores. It was as if the sales staff wanted me to feel good about being there. They showed […]

Red Dog Communications Expands SEO Services to Small Businesses

Thursday, August 16th, 2007

August 14, 2007 – Luxembourg – Luxembourg-based Red Dog Communications s.a. today signed a contract with Proweb Consultants of Montreal, Canada to help optimize the TopHostingCenter.com website for better search engine rankings.
“This is a very important step for Red Dog’s Search Engine Optimization division,” says Marc Verschaeren, Managing Director of Red Dog Communications. “We have […]