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A world with too much customer service?

Friday, February 13th, 2009

After living in Europe for nearly 20 years you get used to doing things on your own. You pump your own gas, you pack your own bags at the grocery store AND take them out to the car AND load them in as well. It’s different in America. You get customer service. But is there […]

On Link Love, Link Baiting and Link Carelessness

Wednesday, September 26th, 2007

I Make You Smile
and you give back so much!
I would like to thank Kim for the “You Make Me Smile” award and give back the link love.
And this reminds me to write an entry about blog awards… with their pros and cons - particularly why you should be careful with some of them. This will […]

Building Trust, Reputation and Rapport – A “How To” Perspective

Thursday, September 13th, 2007

When our clients make an inquiry for SEO services the first thing we want to know is who we are dealing with. We send them a set of questions, some completely unrelated to the service we provide at the first glance.
The questions are not always the same. If we get some of our answers by […]

Who Are You? Or Why SEO Means Nothing If You Lack Reputation (part 1)

Wednesday, September 5th, 2007

We talk about respect, we talk about making your visitors trust you in order to trust what you sell, in order to convert. But we forget along the way the simplest principle of the human nature: people don’t just go around trusting strangers.
On the Web you are a stranger, no matter how hard you try […]

Google and The Eiffel Tower

Friday, August 31st, 2007

Both are matters of debate. To think that the Eiffel Tower was originally planned to be built in Canada, for the Universal Exposition of 1888! Well, since the Canadians didn’t want it (and back then, many French voices criticized the Iron Giant as well) France got it and voila, Paris became legend. Just like that. […]

Linking Strategies - The Me vs. Us Controversy

Monday, August 27th, 2007

She wasn’t the first to say it, but the first time I read it in relationship with SEO was when Liz at Successful Blog said,“Reach out with respect”. And it always struck me as a common sense, down to earth, friendly thing to do.
This phrase actually comes from her entry Link Anchor Text: SEO and […]

SEO for Mom and Pop Shops

Monday, August 20th, 2007

When I was little, my parents and I lived next to a mom and pop shop called Wascana Grocery. Run by Kenny and May Mah, this small corner grocery store had nearly everything you might need with a little something extra: that personal service that made all the difference. With butcher skills that he took […]

Red Dog Communications Expands SEO Services to Small Businesses

Thursday, August 16th, 2007

August 14, 2007 – Luxembourg – Luxembourg-based Red Dog Communications s.a. today signed a contract with Proweb Consultants of Montreal, Canada to help optimize the TopHostingCenter.com website for better search engine rankings.
“This is a very important step for Red Dog’s Search Engine Optimization division,” says Marc Verschaeren, Managing Director of Red Dog Communications. “We have […]

Corporate Blogging: Don’t Be an Island

Monday, August 6th, 2007

So you set up a corporate blog. You have put your shiniest suits forward and have in-house editors serving up professional content. And it’s being updated regularly, in fact it’s running smoothly. In fact, you’ve created a blogger’s dream come true.
Sit back, relax. Pat yourself on the back, even. After all, you’ve done the […]