≡ The Dawning of the .mobi Age
DotMobi (.mobi) is a top level domain which been around since 2006. But its popularity is finally growing — by leaps and bounds.
Not only are software publishers like Symantec jumping on to the bandwagon with their mobile site for the Norton brand (norton.mobi) but radio stations like NPR, newspapers like the Globe & Mail (Canada) and movie distributors like Warner Brothers are discovering that .mobi has an audience.
dotMobi, the .mobi domain registry, released a report in a couple of weeks ago that shows just how relevant the domain is. They estimate around 1.1 million mobile site addresses now exist - in 2008 there were only 150,000. And in 2007, only 25,000.
Even phone manufacturers are finding ways to make the .mobi extension more user friendly. Samsung’s Instinct smartphone has a .mobi key on its screen to give users faster access to that domain. This is in addition to a slew of others, including .com, .org, .gov and a few more.
With mobile phones having greater capabilities than ever before, and more people have fast and cheap access to mobile phones, the .mobi domain may be the domain of the future. And the folks at dotMobi aren’t just sitting on their haunches. They’ve just rolled out the WordPress Mobile Pack - a plug-in for that automatically generates a mobile version of their WordPress site.
Thinking about going mobile? Here are some useful links:
http://mtld.mobi/ - for more information on buying a domain, setting it up - a really great site
AdMob is a great site with metrics on mobile phone use. One of the best places to find out which phone models / platforms are most popular. What is great about AdMob is that their figures are based on phones being used to surf, not phones sold. http://www.admob.com/marketing/pdf/mobile_metrics_jan_09.pdf
There are very little browser standards on mobile platforms. As a result making your pages work on all browsers is hard work. This Wiki page gives an overview of the broswers used by different platforms. http://en.wikipedia.org/wiki/Microbrowser
http://emulator.mtld.mobi/emulator.php - see what your site looks like on a Sony Eriksson K750 or a Nokia N70
http://ready.mobi/launch.jsp?locale=en_EN - find out how well your mobile site runs
http://mobility.mobi/ - the largest .mobi and mobile web forum
http://okok.com/ - For great .mobi and Mobile news
≡ Recent Entries
- Tiger Woods Accident Search Results May Be Harmful
- Keeping It Fresh
- A Beacon For Us All: The Empire State Building Goes Green
- Why Are We So Fat?
- $134 Billion
- The Dawning of the .mobi Age
- The Susan Boyle Phenomenon
- “House” Crosses the Line with Kutner’s Death
- Fixing America: Return Policies that Make Sense
- A world with too much customer service?
